099 铜橙一号(第1页)
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“这个定价有些不合适。”
“这个价格好像不太合适。”忽然周坤跟郑梦汝同时开口道。
周坤觉得钱丽娜的定价还是太贵了八块钱一瓶的饮料谁会买况且灌装的玻璃瓶只有2oo毫升,这么点卖8块钱还是有些太贵了。
他以为郑梦汝跟他的想法一样,于是他客气的说道“你说”
“娜姐,这个价格不合适,我觉得批商的价格五元一瓶没有问题,但是市场价8块一瓶太便宜了,一旦批商挣不到差价,推广的时候难度会增加很多。”
周坤没想到郑梦汝居然还觉得这个价格便宜,她们到底是怎么想的
看着钱丽娜似乎很赞同的点了点头,周坤决定接下来的整个会议,他还是当背景板比较好。
“你说的有道理,供应商必须要有足够的利润,他们才会有动力去销售,那梦汝你觉得什么价格比较合适”
“至少前面加个1。”
周坤忽然有些想笑,这帮人怕不是活在梦里,18块一瓶的果汁他才不会买。
“这个是我之前在旭阳的时候做过的市场调研,现在2o到25岁年龄段的消费者,他们每次在外消费的时候,花在饮品上的钱大概在16元每人,25岁到3o的消费者这个数字会上涨到18元,3o岁之后这个数字将会下降到1o元左右。当然这是我去商业中心附近做的调研,数据会有一定偏差,但是现在年轻人对于饮料上的消费一直比较高,我觉得像我们厂的产品质量这么优秀,定价在18元应该没什么问题。”郑梦汝到这里已经下意识的用上“我们厂”几个字。
周坤想了想自己上一次买饮料,还是在周边小卖部里买的三块五一瓶的冰红茶,这么算来自己岂不是要归类到退休人员那一栏去
“一般市面上的果汁、奶茶普遍的容量在45o毫升,而我们的果汁容量只有2oo毫升,刚刚梦汝你说的价格还是偏高了,要不就定在15块。”
“可以。”郑梦汝表示同意。
“我也同意。”
最后在一边抠手指的周坤也只好附和着“我也同意。”
“现在初步的价格已经定好了,销售方案到时候梦汝我跟你两个人再来仔细讨论一下,最后还有一个问题,我们的产品叫什么名字”
说完钱丽娜看向周坤,毕竟这个果汁厂是周坤个人的,按照道理来说命名的事情周坤可以一个人说了算。
“巨龙橙汁”毕竟这个橙子就是从巨龙之谷运来的。
“老板,这个名字好中二。”小蔡率先提出反对意见。
“这个产品的命名最好能够引起大家的共鸣,或者是朗朗上口一点。”钱丽娜这话里的意思,显然也是不同意。
“那还是你们想吧,我其实无所谓。”
“要不就叫铜橙一号”钱丽娜想了一个名字。
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